Aligning HEOR Priorities with Pricing and Access Decisions

João L. Carapinha, Ph.D.

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Poll 35 – 2026

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Aligning HEOR Priorities with Pricing and Access Decisions

I’ve been reflecting on how AI, real-world evidence and value-based healthcare are rising to the top of the HEOR agenda and what that means for pricing strategies and reimbursement decisions. If leaders want to turn these priorities into practical advantage, what should come first? Share your insights by voting below!

 

What should be the top priority for turning HEOR strategic priorities into better pricing and access outcomes?

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